It's no secret that Instagram is the epicenter of a solvent audience, a tool for organizing business, as well as its scaling. Therefore, many entrepreneurs focus their efforts on its rapid and effective promotion. In this article, we will consider how to form a strong online positioning with the help of purchasing an audience and quickly launch the process of account organic scaling.

How to quickly create a trustworthy first impression in a profile?

For young accounts, recruiting the initial audience is a very difficult and time-consuming process. Every year, competition on Instagram is gaining momentum, the old rules are no longer working, and now popularity and high statistics are important to get out of the shadow of the competition. The more your audience, the more opportunities you have for free promotion, the better the content marketing and recommendation algorithms work. Therefore, at the start, it becomes profitable to buy Instagram followers, likes, comments, and other indicators of involvement.

First, this marketing tool automates routine processes and saves the main resource, time.

Secondly, high statistic allows you to faster monetize your profile. In the digital space, the main condition for successful sales is trust. So, popularity in the profile forms an effective trigger of social proof, as a result, people understand that brand credibility is confirmed by the majority, perceive you more loyally, feel safety during purchase decisions and convert to customers faster. 

Buying an audience is a necessary first step that increases the retention rate of the audience and advertising campaigns will be much more effective.

Moreover, high involvement in the profile triggers the process of organic scaling and becomes a magnet for advertisers and profitable cooperation.

It is very important to approach the question of increasing popularity competently to get effective results and avoid possible risks. Many companies on the market accomplish issues of promotion professionally. Here you can buy real Instagram followers and other activity metrics that appear naturally in the profile and do not contradict the algorithms of the social network. 

How to prepare the account before promotion?

When people come to your profile from advertising companies or recommendations, the task of your account is to keep their attention. A profile on Instagram is a business card, so it is important to create the positioning, so clients understand who you are and how you can be useful. In the profile description, it is important to indicate the facts from your past, which emphasize your expertise and professionalism, the figures and statistics which reflect your experience and collaboration with famous brands.

The tool to influence your audience is your content.  It is important to actualize interest in a certain topic, show the process of your work, the inner cuisine of the business, and then open sales and make a specific offer. 

To organize your work and ensure regularity, create a content plan, a list of ideas that you will publish throughout the month.  The core of your posts should be your expertise. For a person to take targeted action, the content plan should be varied and influence different points.

A key block of the content plan is sales content. Its task is to get people interested in the product and give them an incentive to buy. You can publish product reviews, comparisons, successful cases, show how your business works from the inside. 

The second category of content is educational content. It solves many tasks: creates an image of an expert, increases the value of your content and people start visiting your page to learn important information. This includes masterclasses, checklists, life hacks. 

It is worth diluting professional competence with humor, motivation.  In addition to the main topics in your niche, add related ones, as well as pack content in different formats: posts, Stories, live broadcasts, so you reach a larger audience.

To sum up, the effectiveness of any promotion determines the start. So, it is important to approach this task seriously and use several tools: create high-quality content, right positioning, buy different activity metrics, thus you lay a solid foundation in the promotion, strengthen marketing tactics and in the long term turn the Instagram account into a source of stable income.